SMS is turning out to be increasingly popular amid B2B marketers, as it offers them effective results during their marketing campaign. This is for the reason that the majority of SMS are seen within three minutes from the time of their delivery. Moreover, many business experts always move with their mobile devices wherever they go. …
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If you are an owner of a small business, it is quite natural that you would come across many challenges in running and promoting your business. This is more difficult when you are operating a small B2B business. This is for the reason that you have to put much effort to improve your sales leads. …
Every Social Media platform plays its role in making your business come up and strive better than the business sitting next to you. But it is of utmost importance to know which one works well in your favour. Which platform suits your business category the most! Most B2B marketers use both Facebook, as well …
People are very much familiar with the term Word-of-mouth. Shortly referred to as WOM, it is being used by people to talk about their feelings, experiences, and requirements. Digital marketers often use WOM to talk about their brands, merchandise, and services. Nowadays, the role, patterns, as well as the impact of WOM have developed due …
Outsourcing marketing, which is an ever-growing area, includes a variety of support functions. It has the ability to manage the demands of marketing companies through third parties. Although it offered a range of benefits to these businesses in 2017, it is quite natural that some marketing companies may expect more benefits in the coming 2018. …
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Most marketers think social media is an appropriate platform to promote their B2C brands. However, the real fact is that it is also one of the best platforms to promote B2B products. Nowadays, social media has become the most sought-after media amid B2B marketers to construct relationships as well as to make knowledgeable decisions. The …
Social media has become a very important component of Internet marketing. Having a strong social media presence can potentially improve your brand reputation, customer engagement, brand awareness, and even help you to provide an efficient customer support. However, for your social media presence to be truly effective, it must be seen as a credible and …
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Having a lot of fans may not increase sales immediately, but it should at least increase the strength of your brand through reputation management, improved customer support, and the conversion of fans into advocates. Over time those tactics can grow sales. Your initial goal, however, should be to expand your reach, provide relevant information about …
We are at the brink of at the tectonic shift in the digital marketing. The bloom in Internet of Things (IoT) is finally year. It will help us analyse, predict, and respond to many customer behaviour in every possible market and way. But first, let’s know, what is Internet of Things (IoT)? Internet …
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In digital marketing, you always have to keep ahead of the curve ball and know about the trends that influence the business and industry. Technology moves so fast, if you don’t have finger over the pulse, you may miss it out. The key to success is to develop a marketing strategy that delivers amazing customer …
Digital Marketing Trends that will dominate 2018 Read More »
